Sustainability projects
Across the coffee sector, many coffee producers and their families live well below recognized “living income” benchmarks. I was asked early 2019 by IDH to lead The Task Force for Coffee Living Income (TCLI) that started mid 2019 to answer a pivotal question: What are effective sourcing and pricing practices that coffee companies can adopt to help close the living income gap?
From 2012 onwards I had the privilege to lead the €30 mln public and private investment agenda behind the IDH (www.idhtrade.org) Sustainable Coffee Program (SCP) with a.o. large coffee roasters like Nestlé, Douwe Egberts Master Blenders, Mondelez, Tchibo and Mother Parker. We aimed high: supporting sustainable coffee to grow globally from 8% in 2010 to 25% in 2015..
